Travis Kelce and the Kansas City Chiefs Played Better When Taylor Swift Was in Attendance This Season, Data Shows


Taylor Swift did not simply increase viewership for the NFL along with her appearances at video games this season. She additionally boosted the performances of the Chiefs gamers and not simply Travis Kelce.

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Throughout the 2023-24 NFL season the world of sports activities and leisure collided when the greatest pop star in the world started going to Kansas City Chiefs video games. In September, cameras caught Taylor Swift in a collection cheering on tight finish Travis Kelce alongside household and mates. And at that second Swifties, many who by no means even watched a soccer recreation earlier than, had been all in.

The league benefited tremendously as gross sales for Kelce jerseys rose by a whopping 400% and rankings for Chiefs video games shot up each time the singer was in attendance together with a playoff contest with the Buffalo Payments which averaged 50.4 million viewers and turned the most-watched Divisional or Wild Card recreation on document.

Now information has discovered that each recreation Swift attended additionally meant a greater efficiency from nearly each Chiefs participant together with her beau.

Taylor Swift reacts during a game between the Chicago Bears and the Kansas City Chiefs at GEHA Field at Arrowhead Stadium
Taylor Swift reacts throughout a recreation between the Chicago Bears and the Kansas City Chiefs at GEHA Subject at Arrowhead Stadium | David Eulitt/Getty Pictures

Stats exhibits that the Chiefs carried out higher throughout video games Taylor Swift attended

Casino Alpha crunched the numbers and discovered that the staff carried out higher in 13 of the 19 video games Swift was at.

The truth is, all through the season and incorporating the statistics from Tremendous Bowl LVIII on Feb. 11, 2024, which the “Anti-Hero” artist did attend, the Chiefs carried out higher with Swift in the constructing in each metric besides subject targets.

Common factors scored had been up 23.92 in comparison with 19.38 when she couldn’t make it. The defensive facet of the ball fared higher as nicely permitting simply 16.85 factors per recreation in comparison with 17.25 when Kelce’s girlfriend wasn’t in her suite.

AS for Kelce’s particular person numbers, he had eight touchdowns this season and out of these eight, greater than half (5)had been scored in entrance of Swift. And his receiving yards jumped from 50.00 to 79.92 when she was at the video games. As well as, his common yards per reception elevated to 11.41 from 8.18 when the famous person watched him play in individual.

Taylor Swift celebrates with fans in KJ Designs custom-made Chiefs jacket
Taylor Swift celebrates with followers throughout Kansas City Chiefs playoff recreation towards the Miami Dolphins at GEHA Subject at Arrowhead Stadium | Jamie Squire/Getty Pictures

Kelce’s former teammate supplied purpose to why everybody could have performed higher

After all there was extra deal with the staff this season than ever earlier than. Kelce’s former teammate vast receiver Jason Avant spoke to Showbiz Cheat Sheet about how a few of the different gamers could have felt about all the consideration at first.

“I don’t think the players are ever bothered by the media attention. The players are used to it,” Avant opined, including, “There are so many cameras that are following the guys … I don’t think the players mind it at all.”

Avant additionally had a idea about why the staff stats could have been higher when the “Love Story” songbird was there saying maybe her presence “boosts the players and their game because now they’re thinking ‘Damn, I can go get somebody like Taylor Swift.’ That can instill a bunch of confidence in a lot of the guys.”

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